Company Profile
At SHOUYI (Hangzhou Shouyi I/E Co., Ltd.), we are a leading manufacturer of custom neon and LED lighting solutions, dedicated to serving global retail chains, brand stores, and commercial spaces. With over 15 years of export experience and annual capacity exceeding 2 million units, SHOUYI combines craftsmanship with innovation to light up your world.
WHERE IDEAS GROW INTO GLOBAL STORIES...

- 2011: SHOUYI founded — our journey begins in France.
- 2015: Expanded across Europe, reaching Denmark, Spain, Germany, Italy & Romania.
- 2016: Entered the US, Japan, UK, Israel, Netherlands, Australia, Korea & Greece markets.
- 2017: Continued growth with new regions and partners in Sweden, Saudi Arabia, Canada & South Africa.
- 2018: Opened our first factory in Shaoxing — enhancing quality and speeding up response times.
- 2021: Established second and third factories in Yiwu and Anhui to scale production capacity.
- 2024: South America officially joins our global market network.
Our Stories-How a Young Team Turned Everyday Moments Into Light?
Story 1- Neon Frame: Lighting Up Everyday Moments
The Story Behind Our Neon Frame
The idea for Neon Frame came from our young design team — people who love taking photos, printing memories, and decorating their spaces. During a casual conversation,someone wondered:
“What if a picture frame could light up your memories?”
That thought led to experimenting with neon outlines, colors, and ways to pair soft lighting with photo display. Every detail was shaped by real-life habits, not market theory.Neon Frame reflects our belief at SHOUYI:
design born from genuine experience always speaks the loudest.


Story 2 — Neon Mirror: A Fresh Take on Everyday Décor
How Our Neon Mirror Began
The inspiration for our Neon Mirror began when our founder, Carmen, noticed mirrored backdrops paired with neon lighting at a design fair. The mix felt modern, expressive, and full of charm.
She asked herself:
“If mirrors are part of daily life, why not make them more expressive with neon?”
Our team transformed that spark through rounds of prototyping and material refinement.
The result resonated immediately — the wavy full-length Neon Mirror sold over 50,000 pieces from 2022 to 2023.
For SHOUYI, it’s a reminder that fresh ideas can make everyday items truly uplifting.
Story 3 — Sequin Neon Box: When Sparkle Meets Glow
Where the Sequin Neon Box Came From
This idea came from a designer who once worked in wedding décor, where shimmering sequins are everywhere. While developing our neon box series, she proposed:
“What if we combine sequin sparkle with neon light?”
From that spark, the team refined materials, optimized structure, and created a lightweight,cost-efficient design.
By 2025, the Sequin Neon Box became one of our strongest performers across everyday décor and IP collaborations.
It represents the SHOUYI way — blending creativity and practicality to bring joyful ideas to life.

Sustainability & Quality Commitment
We care about more than just lighting—we are committed to eco-friendly materials, energy-efficient designs, and responsible manufacturing.
All our neon and LED products use low-energy components and environmentally conscious materials, ensuring safe and sustainable solutions for our clients.
